Previous Artful Advocate guest contributor, Heather McCutcheon, has returned, this time offering some helpful tips on communicating with local media. The following article is terrific advice to those of us who are not particularly savvy at contacting the press, in her words:
Any chance I get I contact the local newspaper. I am now on first name basis with the reporter.
To me, this is the most beneficial advocacy piece you can do! Your local community is the community that votes on your school budget. Lets face it, when the budget is bad the arts are in trouble.
* Remember: To advocate for your program is to keep it alive!